Project general facts
77S Tower stands as a mixed‑use marvel that reimagines high‑rise living with a striking full‑height glass façade and an integrated smart AI system. The development introduces the region’s inaugural sky villas, each featuring private cantilevered glass pools and dedicated sky backyards, while the towering structure crowns its silhouette with the highest open‑air temperature‑controlled sky park and a half‑Olympic infinity pool. Residences range from elegantly appointed apartments with soaring ceilings to expansive penthouses boasting double‑height spaces and outdoor jacuzzis, all reflecting a bold architectural vision.
The tower’s amenities unfurl across a dedicated sports and leisure floor that includes a comprehensive gym, tennis and squash courts, a climbing wall, bowling and basketball arenas, a trampoline zone, and an indoor golf simulator, complemented by saunas, steam rooms and a cascading infinity pool. Cultural and social offerings encompass an art gallery, library lounge, co‑working hubs, cabana retreats, and a vibrant pool bar, while the Al‑Ghaf Sky Park delivers a climate‑controlled garden oasis with kids’ camping areas, yoga decks, mini‑golf, aqua
AED 1.1M6%below the registered medianbelow the studio apartment median
Registered1 September 2026
What soldStudio apartment in Business Bay
Like-for-like medianAED 1.17Mevery studio apartment registered in Business Bay, 12 months
Drawn from1,974 salesmedian AED 2,611/sqft
All apartmentsAED 2Macross every layout, 7,219 sales
DLD registered transactions for Business Bay, trailing 12 months. The registry publishes no project name against a sale, so like-for-like here means the same area, the same property type and the same number of bedrooms. Methodology
About 77 Shades of Green Real Estate Development L.L.C
77 Shades of Green Real Estate Development L.L.C is the developer of 77S Tower, with 1 project selling now.
Counted from the projects we track for 77 Shades of Green Real Estate Development L.L.C, refreshed nightly. Delivered means handover has passed on the developer’s own announced date.
Latest published inspection ratings, KHDA (Dubai) and ADEK (Abu Dhabi). Drive times approximate. Full school checker →
Questions investors ask about 77S Tower
What is the starting price at 77S Tower?
77S Tower starts from AED 663K and runs to AED 87.74M, across 1 bedroom, 1 bedroom, 2 bedroom, 2 bedroom. Prices move with each release; the pack carries the current list.
What is the 77S Tower payment plan?
20% on booking, 30% during construction, 50% upon handover, worked in dirhams on AED 663K in the table above. Every instalment is paid into the project’s regulator-controlled escrow account, with the 4% DLD fee on top at registration.
Where is 77S Tower?
In Business Bay, Dubai. The Business Bay community guide on this site has the registered prices, rents and schools around it.
Is the project escrow-registered?
Escrow details are confirmed in the project pack, payments release to the developer only against certified construction progress.
What are the fees on top of the price?
4% DLD registration fee, admin/registration fees, and our brokerage fee is paid by the developer. You pay no commission buying off-plan through Equity Edge.
Get the full project pack
Brochure · floor plans · masterplan · full payment schedule · live availability & prices.